Apple Cuts iPhone Price Ahead of Holidays



SAN FRANCISCO, Sept. 5 — Apple unexpectedly cut the price of its iPhone Wednesday, claiming that it was seeking to broaden the market for the popular but expensive phone for the Christmas season.
Bits: More on the Apple Announcement

By JOHN MARKOFF
Published: September 6, 2007
Apple also introduced a new digital music player modeled after its iPhone and struck a wireless music distribution deal with the Starbucks coffee chain. Apple, which rarely drops the prices on its products, cut the price of its 8-gigabyte iPhone by $200, to $399.
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Apple Cuts iPhone Price Ahead of Holidays - New York Times

Posted: Thu - September 6, 2007 at 06:27 AM          


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