
Rebuilding Hollywood in Silicon Valley's Image
Wednesday, 2007-11-28; 01:00:00
Marc Andreessen writes about the potential effects of the ongoing Writers Strike for the entertainment industry. His theory, as summarized in his own words:
It's an interesting opinion, and one that's certainly more desirable than the current situation. Andreeseen basically thinks that since it's not nearly as expensive to produce your own content or to market it thanks to advances in technologies and the internets, that the old, outdated model in which Hollywood was created — before the computer revolution — is going to be largely cast off if the Writers Strike continues for any long period of time.
The writers' strike, and the studios' response to the strike, may radically accelerate a structural shift in the media industry -- a shift of power from studios and conglomerates towards creators and talent.
It's an interesting opinion, and one that's certainly more desirable than the current situation. Andreeseen basically thinks that since it's not nearly as expensive to produce your own content or to market it thanks to advances in technologies and the internets, that the old, outdated model in which Hollywood was created — before the computer revolution — is going to be largely cast off if the Writers Strike continues for any long period of time.
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