| The Essence of Strategy = "NO!" | | Date Created: Jan 17, 2007, 05:03 PM |
At it's core, strategy is about concentrating resources to achieve an objective. In a word: Focus. And focus means saying, "No" to options, possibilities and competing opinions.
Further, when you do say, "No", people will be unhappy. Some aren't going to like you. Therefore, at the end of the day, your ability to achieve a consistent strategic focus rest on your ability to be "okay" with having people not liking your decisions.
The alternative is chaos.
Sadly, many companies of chosen that option.
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