Social Media Seminars

"I learned about new social media and how to manage the ones I DO know about, very useful."
Sarrah Mason, A3 Communications

"Very interesting and useful workshop - I look forward to the book!"
Alicia Cowan, Absolute PA

"Good use of my time with a good mix of practical examples and theory, as well as sharing examples with other delegates."
Paul Trowbridge, Evito

"I'd love to have my senior management team on a version of this!"
Sarah Carter, Facetime.com

My book on social media came out in October (called 'This Is Social Media, order it from my book page) and I've been a media trainer since 2002.

A number of PR people have asked whether I could talk to them about social media so I put a note on a forum seeking to set up a seminar on the subject. I was hoping for about 5 responses if I was lucky. I actually had 15. So I set up 2 dates and added another - and sold out again. This led to three sell-out seminars in London. I am now organising the fourth, for the morning of 3 November.

Topics we’ll cover during the mornings will include:

The basics: who's who in social networking and which suits you/your client
Customer engagement
Journalist engagement
Your website, your client's website - what should go on them?
Corporate blogging: why, who should do it - and who shouldn't
Corporate Twitter - ditto
Managing reputations and brands through social media
Marketing social media
Evaluating social media performance and tracking your success (and that of your client)

That ought to keep us going for a morning or so. The charge will be £150 per head excluding VAT - £130 if you quote your Twitter or Facebook ID and book by the end of the week ending 9 October. It will be at the Institute of Directors at no. 123 Pall Mall and run from 9.00am-12.30 approx.

People attending the last session were asked to rate content and presenter on a scale of 1 to 4 in which 1 was lousy and 4 excellent - I scored 3.5 on both.

So if you want to attend do drop me an email or fill in the form below as long as you're OK with the budget and I'll book you in.