WHY ONE MINUTE RETALIATIONS WORK
 
There are several reasons why the
One Minute
Retaliation works so well," the
President said. "To begin with: everybody's read Norman Mailer, and you know
what he said."
The young
man nodded and smiled, hoping the President didn't really expect him to recite
what Norman Mailer said, especially since he had no idea who he
was.
"I was born; I suffer;
I am guilty," the President went on, "that's what Mailer
said."
The young man
wrinkled his eyebrows, not because he doubted what the President was saying but
rather because his mother had taught him it was impolite to ask where the
restroom was, especially at the Presidential
level.
"Or if it wasn't
Mailer," the President added, eyeing the young man closely, "it was someone
else. Do you see what I'm driving
at?"
"Of course," said the
young man, closing his eyes, "you're onto an eagle on the fourth hole in Augusta
during the Masters. You're twelve under par, playing in a foursome with Larry,
Moe, and Curly."
"You're a
fast learner," the President
said.
"I've had a good
teacher," the young man smiled, "but I still don't see what this has to do with
One Minute
Retaliations."
"I
was getting to that," the President said as he stepped from behind the podium
and approached the young man, holding a fan of Tally-Ho's in his left hand,
"Pick a card, any
card."
Mildly amused, the
young man picked the Jack of Spades as the President said, "Now don't tell me
what card you've picked. Just put it in the stack and shuffle the cards
carefully."
The young man
did as he was told, giving the deck back to the President when he was
through.
"Do you remember
what your card was?" the President asked, winking at the young man, who nodded
and watched the President's hands as he cut the cards several times and finally
held the Deuce of Clubs up, saying: "Because this is your
card."
The young man
laughed and said: "Sorry, sir, but I picked the Jack of
Spades."
The President
smiled, reached inside his suit jacket and produced a .44 magnum revolver which
he pointed at the young man's
head.
"Now wait a second,"
the young man stammered, "What's all this
about?"
"You picked the
wrong card," the President explained, "but let me stress I have nothing against
you personally, and I still value the fact that you are an inquisitive and
ambitious young man who knows what's going on. Let's try it again, shall
we?"
"But
I…,"
"Then don't pick
another card." the President said, cocking the hammer, "Go ahead. Make my
day."
Trembling, the young
man managed to pick the Queen of Hearts. He shuffled the deck and handed it back
to the President.
"Think
you've got the hang of it yet?" the President asked, cutting the deck several
times. "Well, I hope so, because this," he said, holding up the Six of Diamonds,
"is your card."
The young
man sat stunned for a second before he exclaimed: "Amazing!" grinning and
nodding furiously. "How did you do
that?"
"Practice," the
President smiled, "and a whole lot of wishing. Of course, it certainly helps
when you're able to flex your muscles and get off a few good rounds now and
then, but there's always ample opportunity for that sort of thing," and the
President returned the gun to his suit pocket. "How are you feeling?" he
asked.
"A little nauseous,"
said the young man, "but it's an enlightened
nausea."
"Good, good," the
President said. "Explaining why
One Minute
Retaliations work has always been
an exhilarating experience for me, second only to an actual retaliation itself.
As for the thrill of being on the receiving end of a
One Minute
Retaliation, well, you can put
that in your own
words."
"I'd rather
not."
"Well put," said the
President. "But you have to admit it's one hell of a
pretense."
"It certainly
is," the young man
admitted.
"Look at it this
way," the President smiled, "If you can threaten enough people with force rather
than words, you can eventually end up doing anything you want any time, any
place, and for any reason. And when you can do whatever you want, you can say
whatever you want. It's virtually
endless."
"I believe you,"
the young man shrugged, "You've got the
gun."
"That's right," the
President continued, "but it's more than just having the gun. The major problem
in the world today is the same as it's ever been. Nobody wants to die. Take me.
I'm certainly not getting any younger, although I wouldn't bet against it. But
every weekend I fly to the ranch to chop wood and ride horses and rope a few
doggies just so I can keep on living. Why do you think I do
this?"
"Because the country
would be lost without
you?"
"Not bad," said the
President, "but there are those who claim the only reason anyone keeps himself
alive is that death doesn't seem particularly interesting. Even Mark Twain used
to say that if the good life in heaven is like the good life here on earth, who
needs it?
"What's more,"
the President continued, "some people think existence is absurd, that life is
meaningless, and death is what makes it meaningless, so they continue to live in
order to give their lives some meaning. Other people think life is an initiation
ritual to prepare the chosen for the promised land, so they continue to suffer
as long as they can so they'll be assured the best seats at that great Beach
Boys concert in the sky. But most people stay alive because they simply don't
have enough guts to kill
themselves."
"I never heard
it put that way before," the young man said, nodding his head, "but it makes
perfectly good sense, hearing you say
it."
"Of course you didn't,
and of course it does," said the President, "and today the situation is even
graver than we suspect. Do you realize that there are nearly five billion people
on this planet that really need to kill themselves but don't have what it takes
to do the job?"
"I had no
idea."
"Well, it's true,"
said the President, "Here. Take a look at this," and he pulled the familiar
device from his pocket, and another Presidential aphorism appeared on the
screen.

"If you remember that you are in charge,
and not merely an elected official," the President concluded, "you'll do
okay."
"That doesn't seem
to follow," the young man
said.
"I'm pleased to see
you got my message, young man. You will have success with the
One Minute
Retaliation only after you have
mastered the POF Principle and the habit of
self-enrichment."
"Yes, of
course I will, and of course I must," the young man butted in, "But that reminds
me, I've made up a little saying of my own to remind me how
Wishes,
and their
consequences—Gladhands
and
Retaliations—can
help me get what I want in the shortest possible
time."

"That's very good!" the
President exclaimed."Do
you really think so?" the young man asked, not wanting to admit he had copied
the words from a third-grade silent reader he'd found in a used book store the
evening before."Young
man," the President said very slowly, tapping his suit pocket for emphasis,
"would you like the play the game
again?"Just when he
thought he would get
Gladhanded,
the young man felt he was in for another
Retaliation,
something he would really rather
avoid."Do I have
to?""No question about
it," the President said. "But not today," he winked, and the young man thought
he might wet himself he was so
relieved."You know, young
man," the President continued, turning to stare at his favorite blank wall,
"You've demonstrated for me a certain flair for words on several occasions,
although I can't now name the first one. And I should
know.""You certainly
should.""And since I like
you, I'm willing to stick part of my neck out for you," the President said,
still staring at the wall. "How would you like to become one of my
speech-writers?"The young
man put down his notebook and gaped in astonishment at the President's back.
"You mean and go to work for the nicest guy anyone would ever want to
meet?""It's a foot in the
door," said the
President."And all I've
got to do is keep on doing whatever it is I'm
doing?""Like the rest of
the team."This was, of
course, what the young man had been searching for all his life. He was overcome
by the moment. "I…I don't know what to say," he finally
said."Spoken like a real
trouper," the One Minute
President said, without turning
around. "And for someone who's just been hired to put words in my mouth, I'd say
you're already showing great promise." And with that, the President produced his
device and clicked it three
times.Suddenly, the office
went completely black, and the young man found himself sitting in the sofa chair
feeling strangely alone. Everything was so dark and quiet that he momentarily
wondered if he hadn't suffered a
stroke.But this lasted no
more than a few seconds, for, just as suddenly, the huge video screen burst
alive, illuminating the office in white light. There, up on the screen in front
of him was the enormous face of the
One Minute
President, dwarfing the young
man's presence like a front-row moviegoer whose eyes have been permanently wired
open."Welcome aboard,"
smiled the image of the
President.And the young
man proudly smiled back. "It's an honor, sir. I'm
thrilled.""Of course it
is, and of course you are," the President's image agreed. "And until we meet
again—if ever—this is goodbye and auf
wiedersehen."
"But…""No
more ifs, ands, buts or maybes, young man," the President said, tapping his suit
pocket for emphasis. "This is
it."And so it
was—until the old geezer
died.
But what little time the special
President had invested in the young man paid off. Because eventually, as happens
in so many American fairy tales, the inevitable happened.
Posted: Tue - March 17, 1987 at 09:01 PM
You're It!
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