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Withheld for security reasons |
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jennifer.sardam@us.army.mil |
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| Seeking a position in marketing, public affairs or public/media relations |
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| Providing media monitoring, analyses and assessments to Headquarters Department of the Army's Office of the Chief of Public Affairs as a defense contractor in Washington, D.C. Gathering data and compiling reports via Critical Mention, TVEyes, Lexis-Nexis and Burrelle-Luce's VMS Insight, as well as Technorati blog searches and Google using specific keywords and taxonomies. |
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| Marketing in Casper, Wyoming, for Department of Energy's (DOE) 10,000-acre oil and gas facility for technology testing at Teapot Dome Field. Trade show marketing at regional and international shows such as the Offshore Technology Conference. Crafting articles for publication in local and key trade publications, company and DOE Fossil Energy Web sites, and use in marketing collateral. Customer relationship management. Creating public service announcements, press releases and media packets. Organizing media attendance at press conferences and promotional events. Advertising photography of company facilities and equipment. Designing marketing collateral and internal company newsletter. Collaborating with commercial advertising and design agencies for major projects. Providing research and input to DOE budget manager for major purchases to include trade show booth and graphics. |
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| Developed, wrote and presented marketing proposals to elicit sponsors to fund local Newspaper in Education (NIE) program. Analyzed marketing, circulation and readership data to determine marketing strategies. Developed ongoing public relations program with Wyoming teachers. Advertised and distributed newspaper education curriculum for use in classrooms. Developed written materials for direct mail marketing of newspaper’s educational services to a specialized target audience, as well as promoting through in-paper ads and point-of-purchase (POP) materials. Published monthly newsletter for NIE-subscribing teachers. Generated teaser ads for upcoming feature stories and special sections in conjunction with editorial department. Communicated with local businesses and broadcast media outlets for co-promotion. Organized and hosted events for parent, student and teacher participation to demonstrate the basics of newspaper education. |
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| Developing press conference scenarios for the purpose of training U.S. Army senior leadership to interact effectively with civilian media. Marketing the activities of the Wyoming Army National Guard during local and overseas assignments to photograph and provide written coverage of unit activities for distribution to military and civilian print media outlets. Training coworkers in graphic design of unit newsletter and basic journalism skills. |
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Defense Information School (DINFOS), Fort Meade, Maryland |
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U.S. Army Editor's Course |
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Defense Information School (DINFOS), Fort Meade, Maryland |
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U.S. Army Basic Journalist's Course |
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Jones College, Jacksonville, Florida |
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Business Administration, 42 Credit Hours |
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| 8 years experience in public affairs, writing, editing, interviewing and photography. Over 3 years experience in publishing a quarterly magazine for the military and civilian community. 6 years technical proficiency using QuarkXpress and Adobe Photoshop. 14 years advanced computer experience, hardware and software, PC and Mac, with over 65 wpm typing speed. Detail-oriented. excellent researcher, with polished interpersonal, oral and written communications skills. Quick, enthusiastic learner. Some experience in Adobe GoLive, HTML, and medium fluency in German and French languages. Some freelance experience as a community stringer in Casper, Wyoming, and Jacksonville, Florida. |
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| References available upon request |
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