The Death of Made for AdSense (MFA) Sites - IMS #125
Question: Have you heard about the
AdSense Arbitrage sites going down, along with the Made For Adsense (MFA) type
sites? Interesting stuff is happening. What do you make of it?
Answer: I haven't "heard" much about the MFA
debacle. I don't listen to gossip, or frequent the SEO forums. What I do pay
attention to, are the official Google blogs, and those of prominent Google
engineers like Matt Cutts.
All I can say
is, they're going after them and shutting them down. Hundreds of people got
handed their final AdSense checks, as they didn't fit with the Google
philosophy.
If your idea of a sustainable
business model, was building automated sites for AdSense revenue, then you got
whatever you deserved. Same deal with the arbitrage
junkies.
I tried to warn people about the
MFA templates. I told my readers not to buy them. A quick glance at the HTML
code, revealed detectable footprints. Well maybe not footprints... more like
blinking red arrows.
Several template
designers left their names in the code, or included comment fields, that were
easily detected and filtered. Even if you bought them from a "brand name" direct
marketer... it's not like he designed them personally, or even has the technical
ability to examine the code...
Not only
that, Google has provided clear instructions, on how to report MFA sites,
arbitrage sites and ad farms. The writing was... on the wall, so to
speak.
So I won't say much more about it,
other than... "I told ya so." When it comes to building a business, a foolish
man builds his house upon the sand, the wise man builds his house upon the
rock.
Stick to the rock solid
fundamentals. :-) Build affiliate revenue sites and maintain relationships with
your customers, through newsletters, audio and video. Give value first, and
you'll reap what you sow in return.
Posted: Tue - June 19, 2007 at 01:29 PM