The Good News Hour



Much has been made in the Blogosphere about the MSM's inability, or perhaps lack of desire, to report on good news coming out of Iraq. We all know the axiom "If it bleeds, it leads...", it has been around for years at both the local and national level, and Iraq has proven it to still be true. That doesn't mean that the American people like being treated to this barrage of bad news.

So I have a great idea for any cable news channel that might need help with its ratings. (Yes MSNBC, or whatever you will be next, I am thinking of you....) Be bold, be inventive, leave the pack (even Fox) behind......BE POSITIVE! And don't hide it as just another news show....sell it hard as optimistic and affirming, and don't be embarrassed about it.

Set aside an hour a night, or more if you want, and Call it the "Good News Hour". Do nothing but good news, primarily from Iraq and the War on Terror, but also sides of domestic issues that normally get short shrift in liberal press rooms.

I think that if produced and advertised right, such a show would draw a great audience. Put it on at 7pm eastern. I mean Sheppard Smith isn't that much of a superstar that you couldn't steal share from him.

People deserve to hear the positive news along with the bad, and given the almost total vacuum of such, I think that an operation mired in mediocrity like MSNBC could do themselves a lot of good by unabashedly playing up that angle.

Next on MSNBC's Good News Hour....

- The UN and Europe (and Canada) are coming on board with US efforts to build a stable democratic Iraq
- Iraq marks First Anniversary of the transition of power
- Coalition Forces rebuild Iraq's crumbling infrastructure

(Hat-tip to Chrenkoff for some content above)

If you were to format it like 60 Minutes, you have a whole hour right there. Three or four longer segments would also prevent context from getting lost in 15 second sound bites.

So in the unlikely event that anyone from MSNBC happens to read this, drop me an email, and I will tell you where to send my royalty checks....

Posted: Mon - June 27, 2005 at 09:13 PM          

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