I was chatting with an online friend a couple of days ago about logos and about design. I reiterated my feeling that the more I work and the more I see, the less I seem to know. Suddenly it all seems huge and an infinity of paths can be pursued.

And I forgot to show him a bright article: Michael McDonough’s Top Ten Things They Never Taught Me in Design School, an article published by The Architect’s Newspaper and republished by Michael Bierut [search] in Design Observer.

I will briefly give you the titles only, and they're not all self-explanatory, so you have to go at Design Observer's page and read the rest of the article and the comments:

1. Talent is one-third of the success equation.
2. 95 percent of any creative profession is shit work.
3. If everything is equally important, then nothing is very important.
4. Don’t over-think a problem.
5. Start with what you know; then remove the unknowns.
6. Don’t forget your goal.
7. When you throw your weight around, you usually fall off balance.
8. The road to hell is paved with good intentions; or, no good deed goes unpunished.
9. It all comes down to output.
10. The rest of the world counts.

Take a look. And let me add an eleventh rule:

11: It all becomes somehow harder. Because you find out how much you just don't know. And because you are losing you certitude that you are doing the right thing – largely because there are no more obvious choices, and a multitude of perspectives.

Or maybe is just a passing phase. I'll let you know when I'm fifty.