Not far from Boston there's a place called Providence -- this is where I am. Why here? Because the jury panel of ReBrand 100 gathers here to deliberate on the 2006 awards.

I am not a juror myself, but I have this tremendous opportunity to meet some of the greatest minds in the industry of branding and design.

Still -- why Providence? Because Rhode Island School of Design is one of the most respected design schools here in the States and worldwide and The Center for Design & Business—a founding sponsor of ReBrand 100—is a joint venture between Rhode Island School of Design and Bryant University. The Center’s mission is "to unite design & business skills to develop stronger, more profitable businesses."