The changing social and economic picture
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From Post-Capitalist Society by Peter Drucker
EVERY FEW HUNDRED YEARS in Western history there occurs a sharp transformation. We cross what in an earlier book (The New Realities—1989) I called a "divide." Within a few short decades, society rearranges itself—its worldview; its basic values; its social and political structure; its arts; its key institutions. Fifty years later, there is a new world. And the people born then cannot even imagine the world in which their grandparents lived and into which their own parents were born.
We are currently living through just such a transformation. It is creating the post-capitalist society, which is the subject of this book (Post-Capitalist Society).
THE NEW CHALLENGE facing the post-capitalist society is the productivity of knowledge workers and service workers. See Managing In The Next Society.
To improve the Productivity of knowledge workers will in fact require drastic changes in the structure of the organizations of post-capitalist society, and in the structure of society itself.
Even more drastic, indeed revolutionary, are the requirements for obtaining productivity from service workers
Amazon link: Post-Capitalist Society
From an Editorial Review of James Burke's Connections
You can make all the plans you will, plot to make a fortune in the commodities market, speculate on developing trends: all will likely come to naught, for "however carefully you plan for the future, someone else's actions will inevitably modify the way your plans turn out."
So writes the English scholar and documentary producer James Burke in his sparkling book Connections , a favorite of historically minded readers ever since its first publication in 1978.
Taking a hint from Jacob Bronowski's Ascent of Man, Burke charts the course of technological innovation from ancient times to the present, but always with a subversive eye for things happening in spite of, and not because of, their inventors' intentions.
Burke gives careful attention to the role of accident in human history.
In his opening pages, for instance, he writes of the invention of uniform coinage, an invention that hinged on some unknown Anatolian prospector's discovering that a fleck of gold rubbed against a piece of schist—a "touchstone"—would leave a mark indicating its quality.
Just so, we owe the invention of modern printing to Johann Gutenberg's training as a goldsmith, for his knowledge of the properties of metals enabled him to develop a press whose letterforms would not easily wear down.
With Gutenberg's invention, Burke notes, came a massive revolution in the European economy, for, as he writes, "the easier it is to communicate, the faster change happens."
Burke's book is a splendid and educational entertainment for our fast-changing time.
Making the Future Today
We know only two things about the future:
It cannot be known.
It will be different from what exists now and from what we now expect.
These assertions are not particularly new or particularly striking.
But they have far-reaching implications.
Any attempt to base today's actions and commitments on predictions of future events is futile.
⁃ The best we can hope to do is to anticipate the future effects of events that have already irrevocably happened.
But precisely because the future is going to be different and cannot be predicted, it is possible to make the unexpected and unpredicted come to pass.
⁃ To try to make the future happen is risky; but it is a rational activity.
⁃ And it is less risky than coasting along on the comfortable assumption that nothing is going to change, less risky than following a prediction as to what "must" happen or what is "most probable."
Managers must accept the need to work systematically on making the future.
But this does not mean the manager can work for the elimination of risks and uncertainties.
That power is not given to mortal man.
The one thing he or she can try to do is to find, and occasionally to create, the right risk and to exploit uncertainty.
The purpose of the work on making the future is not to decide what should be done tomorrow, but what should be done today to have a tomorrow.
We are slowly learning how to do this work systematically and with direction and control.
The starting point is the realization that there are two different, though complementary, approaches:
Finding and exploiting the time lag between the appearance of a discontinuity in economy and society and its full impact—one might call this anticipation of a future that has already happened.
Imposing on the, as yet, unborn future a new idea that tries to give direction and shape to what is to come. This one might call making the future happen
Chapter 10, Management, Revised Edition
Amazon Links: Management Rev Ed and Management Cases, Revised Edition
See contents of Management Cases, Revised Edition
Identifying the Future
Futurists always measure their batting average by counting how many things they have predicted that have come true.
They never count how many important things come true that they did not predict.
Everything a forecaster predicts may come to pass.
Yet, he may not have seen the most meaningful of the emergent realities or, worse still, may not have paid attention to them.
There is no way to avoid this irrelevancy in forecasting, for the important and distinctive are always the result of changes in values, perception, and goals, that is, in things that one can divine but not forecast.
But the most important work of the executive is to identify the changes that have already happened.
The important challenge in society, economics, politics, is to exploit the changes that have already occurred and to use them as opportunities.
The important thing is to identify the "future that has already happened"—and to develop a methodology for perceiving and analyzing these changes.
A good deal of this methodology is incorporated in my 1985 book Innovation and Entrepreneurship, which shows how one systematically looks to the changes in society, in demographics, in meaning, in science and technology, as opportunities to make the future.
Performance: The Test of Management
Achievement rather than knowledge remains both the proof and aim of management.
The ultimate test of management is performance.
Management, in other words, is a practice, rather than a science or profession, although containing elements of both.
No greater damage could be done to our economy or to our society than to attempt to professionalize management by licensing managers, for instance, or by limiting access to management positions to people with a special academic degree.
On the contrary, the test of good management is whether it enables the successful performer to do her work.
And any serious attempt to make management "scientific" or a "profession" is bound to lead to the attempt to eliminate those "disturbing nuisances," the unpredictabilities of business life—its risks, its ups and downs, its "wasteful competition," the "irrational choices" of the consumer—and in the process, the economy's freedom and its ability to grow.
Reinvent Yourself
Knowledge people must take responsibility for their own development and placement.
In today's society and organizations, people work increasingly with knowledge, rather than with skill.
Knowledge and skill differ in a fundamental characteristic—skills change very, very slowly.
Knowledge, however, changes itself.
It makes itself obsolete, and very rapidly.
A knowledge worker becomes obsolescent if he or she does not go back to school every three or four years.
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This not only means that the equipment of learning, of knowledge, of skill, of experience that one acquires early is not sufficient for our present life time and working time.
People change over such a long time span.
They become different persons with different needs, different abilities, different perspectives, and, therefore, with a need to "reinvent themselves."
I quite intentionally use a stronger word than "revitalize."
If you talk of fifty years of working life—and this, I think, is going to be increasingly the norm—you have to reinvent yourself.
You have to make something different out of yourself, rather than just find a new supply of energy.
Amazon link: The Daily Drucker: 366 Days of Insight and Motivation for Getting the Right Things Done
The cellular awareness (similar to animal instincts) of the relentless concepts (pressures, forces, propellants) underlying observable changes is the truly important harvest from this concept map and collection of attention directing tools.
Some of these changes completely displace yesterday (and today).
This awareness should be a motivator as well as a navigation aid. One motivation should be the desire to not be left behind or disadvantaged.
A dramatic change is the reality that our lives are no longer isolated by geographical distance. (The railroads mastered distance and e-commerce eliminates it.)
"Our complex and often cruel situation—navigating unimagined futures" for some additional thoughts on time.
Some visual reminders can be seen at British Pathe digital news archive. There are links in the images above.
The First Technological Revolution and Its Lessons
A Century of Social Transformation
Steve Forbes comments on Forbes 400 Rich List
The Truth About Wealth
Google: "the sweep of history"
The second major harvest is the recurring inadequacy of our mental patterns and the need for some valid systematic work in this area. The usefulness of the tools is built into the situation.
If we live long enough, there are going to be multiple strategic unimagined futures for which adaptation alone is inadequate. Tactical unimagined events happen everyday (in sports, politics, world events). See stories from the news; my TLN blog or search Google News for: unexpected OR unforeseen OR unanticipated OR unimagined.
Within the changing social and economic picture are individual world views, mental patterns and life lines.
See about change and a knowledge system view. At any moment in time you could superimpose reports from the Census Bureau.
Mentally connect to the ideas of radar, model calendars and conceptual resources.
Peter Drucker: Conceptual Resources
about Peter Drucker — a political social ecologist
Combined outline of Drucker's books — useful for topic searching.
Process: find topic; get Kindle version; word search; dictate notes to voice recognition software (Dragon NS or smart phone); calendarize
Invent Radium or I'll Pull Your Hair by Doris Drucker
Most of the following contain interesting introductions and prefaces with key strategic concepts. Reading through a book's index is a valuable use of time.
Toward tomorrows
Toward unimagined futures
The End of Economic Man: The Origins of Totalitarianism (1939)
The Future of Industrial Man (1943)
The New Society: The Anatomy of Industrial Order (1950)
Landmarks of Tomorrow (1957)
The Age of Discontinuity (1968)
The New Realities (1988)
Post-Capitalist Society (1993)
Managing in the Next Society (2002); Last section originally published earlier in The Economist (http://economist.com/surveys/displaystory.cfm?story_id=770819)
Comprehensive Management Books
Concept of the Corporation
Practice of Management
Managing for Results
Management: Tasks, Responsibilities, Practices
Innovation and Entrepreneurship
The Essential Drucker (An introduction to management)
Managing the Non-Profit Organization
Management, Revised Edition
Management Cases (Revised Edition)
The Five Most Important Questions You Will Ever Ask About Your Organization
“Time Related” Management Books
Managing in Turbulent Times
The Changing World of The Executive
Frontiers of Management
Managing for the Future
Managing in a Time of Great Change
Management Challenges for the 21st Century
Managing in the Next Society
Individually Aimed Books by Drucker
Managing Oneself
The Effective Executive
The Effective Executive in Action
What Executives Should Remember (a valuable summary of several core concepts)
The Daily Drucker (an introduction to broad range of his thoughts)
The Daily Drucker table of contents worksheet
Drucker on Asia — A Dialogue Between Peter Drucker and Isao Nakauchi
Adventures of a Bystander
Books about Drucker and his ideas
The Definitive Drucker
Inside Drucker's Brain
A Class With Drucker: The Lost Lessons of the World's Greatest Management Teacher
Drucker on Leadership: New Lessons from the Father of Modern Management
The Drucker Lectures: Essential Lessons on Management, Society, and Economy
The Drucker Difference
Drucker Essay Collections
Although written years ago, these essays can be valuable attention directing tools. They can take your brain to places (brain addresses and brain roads) it wouldn't naturally go. What has changed and what is likely to change?
Technology, Management and Society
Men, Ideas & Politics
Toward the Next Economics and Other Essays
The Ecological Vision: Reflections on the American Condition
See links at the bottom of this page
Everything on this web site as well as the need for it is part of the concept on this page.
Conclusion: What do you want to be remembered for?
TLN keywords: tlnkwchange tlnkwtime tlnkwsituation
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