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Readers can kinesthetically determine where they are within print
documents because "the physical artifact instantly reveals the
work's general dimensions" (Bernstein, 1995, p. 44). With hypertext
documents, readers cannot easily imagine either the size or complexity
of the entire document.
This inability to perceive an entire document has several implications
for hypertext authoring. As a hypertext writer, you should:
Cue readers to help them determine where they are within a document
at any given moment.
Readers are properly oriented in your document when they can identify
the content presented, the location of the content within the
larger body of information, and the navigation options.
The effective use of labels (as in page titles, headings, and
subheadings) can help readers remain oriented in your document.
Succinct but precise labels with the most important words appearing
first are ideal.
Provide organizational cues (such as tables of contents, headings,
and indexes).
These devices work toward promoting a reader-friendly space. They
also require that you learn and apply new skills to create a quality product. Learning effective Web page design
skills helps you integrate these elements into a cohesive whole.
Anticipate probable paths readers might follow and structure
the document with the reader's goals in mind.
Which associations would benefit your readers? Let your readers'
needs, expectations, and interests guide your link choices.
Provide clearly worded links so readers can easily move about
the hypertext and even exit gracefully.
Readers use links as guideposts in scanning and navigating your
document, so take full advantage of them and write your links
accordingly. Effective links also create adequate context for readers and help prevent reader
disorientation.
Apply consistent visual design strategies throughout the hypertext.
A hypertext document can achieve visual consistency, for instance,
through the consistent placement of navigation links, and the
use of color and icons to identify different sections.
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